DACH pilot · For in-house teams

Buy premium media direct.
Skip the agency tax.

Brief in plain language, reserve direct from publishers, settle Net-30. One platform fee, zero middlemen.

Curated DACH inventory 5% flat platform fee Net-30 invoicing
12–28%
Typical agency take
€1.7M
Saved per €10M booked at 17pp delta
The agency tax

Your team knows the audience.
Stop paying an agency to slow you down.

Agencies layer 12–28% in fees. Brokers add 14-day RFP cycles, rebate games, and disputed make-goods. KillTheCut routes around them.

Agency chain

  • Brief → 14-day RFP cycle
  • Layered markup 12–28%
  • Vendor of record disputes
  • Pacing reports on lag
  • Make-goods at agency discretion

KillTheCut

  • Brief → reserve in minutes
  • Single 5% platform fee
  • Direct contract with publisher
  • Live pacing & proof of delivery
  • Adjudicated dispute desk
How it works

Brief, reserve, ship – same afternoon.

Read the docs →
01 / Brief lab

Paste a brand brief.

Drop in your KPIs, audience, geo and key dates. We turn it into a marketplace-ready spec, with budget bands and channel mix recommendations.

Audience
A25–54 · HHI 90k €+ · DACH
Channels
CTVAudioNewsletter
02 / Marketplace

Filter, compare, reserve.

Sort by CPM, reach, freshness. Reservations hold 30 minutes while you align internally.

ItemCPMStatus
Sunday Primetime42,00 €Held
Morning Drive28,50 €Reserved
03 / Booking

Submit creative. Watch it ship.

Upload to spec. Live pacing. Disputes adjudicated by ops, not the seller's account manager.

Pacing – Sunday Primetime
64% deliveredon track
Live inventory

A snapshot of what's bookable today.

Updated every 5 minutes. Sign in for full filters and reservation.

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Inventory Channel Window CPM Reach Freshness Status
Sunday Primetime – Q2
Northwind Sports · 30s spots
CTV12.05. – 09.06.42,00 €2.4MFreshAvailable
Long-form Series Sponsorship
Telltale Streaming · 5 episodes
CTV20.05. – 01.07.36,20 €1.6M7 daysAvailable
Morning Drive Audio
Bridge & Burrow Audio · 25 markets
Audio06.05. – 27.05.28,50 €880kFreshReserved
Editor's Pick – DOOH
Streetlamp Outdoor · BER/HAM/MUC
OOH02.06. – 16.06.18,40 €3.1M14 daysLimited
Newsletter Sponsor – Tier 1
The Quarry Brief · 120k subs
Newsletter01.05. – 31.05.54,00 €120kFreshAvailable
The DACH pilot

Joining early pays off.

We're building KillTheCut together with the first DACH advertisers and publishers. Join now and you get founding pricing, a direct line to the founder, and a real say in what gets built.

Pricing

5% flat. Agencies often take 12–28%.

Advertisers pay the publisher's listed CPM plus a transparent 5% platform fee. That's it – no spread, no rebate games, no retroactive fees.

What you don't pay: Spread on CPM Rebate kickbacks Retroactive RFP fees Make-good negotiation
Advertiser access

Create an account or sign in.

Advertiser accounts get straight into the workspace – brief lab, marketplace, and bookings.

Create advertiser account

Free during early access. Use your work email.

Your industry (optional)

Some publishers exclude certain industries. Declaring yours upfront saves both sides time – it never blocks your registration.

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Demo: buyer@demo.local / demo1234

Stop hiring middlemen.
Start booking media.

Now onboarding the first DACH advertisers.